Last updated: June 2, 2021
Last reviewed: June 2, 2021
Protecting Your Privacy
Reebok International
Ltd. ("Reebok" or "we", "us",
or "our") is committed to protecting
the privacy of your personal
information. This Privacy Statement
(the "Statement") applies to all of
the channels in the United States by
which Reebok collects, uses and/or
shares your information, including
online channels (e.g., Reebok U.S.
websites, mobile applications, and
social media pages, collectively
referred to as the "Website") and
offline channels (e.g., in-store
transactions and events in the
U.S.).
This Statement describes the
information we collect in the United
States and how we use and disclose
it. Your continued use of the
Website constitutes your consent to
the terms of this Statement and any
updates. This Statement is
incorporated into, and is subject
to, the
Terms and Conditions. If you do not agree to the Terms
and Conditions or this Statement,
please do not use the Website.
We have added a new section
below for California
Residents.
What Information Do We Collect
and Store?
Except as disclosed below, we don’t
sell, trade, give away, or rent your
personal information to any third
party outside of Reebok. One of the
basic principles we've tried to
follow is to limit the information
we collect from and share about you.
This section describes how we may
collect information through both
online and offline channels.
Personal Information
We collect and store personal
information that you provide to us,
including through the Website, at
our stores and events, and in
communications with our Customer
Service Department. We combine the
information we receive from or about
you through any of these channels
and use and disclose it in
accordance with this Statement.
In general, you can use and visit
our Website without submitting any
personal information; however, in
order to utilize and access specific
features, you will be asked to
submit your personal information.
Personal information means
information that may be used to
readily identify, contact, or locate
an individual and may include, but
is not limited to, your full name,
birth date, email, physical address,
telephone number, and gender. We may
also infer your general location
based on your device’s IP Address,
which we use to personalize content
provided to you on the Website and
in emails we send to you.
For example, when you open an
account or place an order, we may
collect and store some or all of the
following information that you
provide: your full name, billing
address, shipping address, email
address, and telephone number. When
you choose to log-in and connect
your social media account, such as
Facebook, to your Website account,
we collect public information about
you from that social media website
and non-public information (such as
your email address) with your
permission. We collect your email
address and zip code if you
subscribe to our newsletter, and we
collect your mobile number if you
send a text message to us to opt
into receiving text messages from
us.
When you make payments through the
Website, you will need to provide
financial account information, such
as your credit card number, to our
third-party service providers. We do
not collect or store such
information, though we will receive
information about completed
transactions that does not include
credit card numbers.
In certain areas of the Website, you
may be asked to provide personal
information in connection with
registration for community postings
(i.e., chat or bulletin boards),
suggestions, employment
applications, or customer service
requests, among other reasons. When
we run a contest or sweepstakes on
or relating to our Website, it will
be accompanied by a set of rules.
The rules for each
contest/sweepstakes will specify how
the information gathered from you
for entry will be used and
disclosed, if it is different than
as described in this Statement.
Non-Personal Usage
Information
We may also gather certain
non-personally identifiable
information about your use of
our Website ("Usage
Information"). Generally, this
information is collected through
"traffic data." We collect and
store certain other information
automatically whenever you
interact with our Website. For
example, we collect your IP
address, browser information and
reference site domain name every
time you visit our Website. We
also collect information
regarding customer traffic
patterns and site usage. This
information is used to analyze
and improve our Website, provide
our customers with a fulfilling
shopping experience, and
personalize the Website, our
communications with you, and
your shopping experience.
How Do We Use Cookies and
Similar Technology,
Advertising, and Online
Tracking?
Like many websites, we and our
third-party partners, such as
advertising networks, social
media widgets, and analytics
providers, use "cookies" – files
stored on a computer’s hard
drive by a browser, and other
similar technology to provide,
monitor, and customize the
Website and its usage and our
email communications to you.
Cookies also allow us to hold
selections in a shopping cart
when you leave the Website
without checking out and to send
you email communications about
your activity on the Website,
shopping orders, and other
shopping opportunities. For
example, we may send you emails
to remind you about unpurchased
items in your shopping cart or
to notify you that an item in
your shopping cart has changed
in price, and we can determine
whether the messages were
opened.
Our partners also may collect
and combine information about
your online activities over
time, on other devices, and on
other websites or apps, if those
websites and apps also use the
same partners. Our partners may
use the information to tailor
advertisements shown to you for
goods and services on the
Website, on other websites and
apps, and in email
communications. We do not
control these cookies, and these
cookies are not subject to this
Statement.
For example, we use Google
Analytics and Google AdWords,
among other analytics and online
advertising tools, on the
Website to collect Usage
Information, to analyze how
users use the Website and to
provide advertisements to you on
the Website and on other
websites. For more information
about how to opt out of having
your information used by Google
Analytics, visit
https://tools.google.com/dlpage/gaoptout/.
You may be able to opt out of
receiving personalized
advertisements on this browser
or device from advertisers, or
other advertising networks who
are members of the Network
Advertising Initiative or who
subscribe to the Digital
Advertising Alliance’s
Self-Regulatory Principles for
Online Behavioral Advertising by
visiting the opt-out options of
each of those organizations.
Links to those sites are here:
When you opt out of personalized
advertising, you may continue to
see online advertising on the
Site and/or our ads on other
websites and online services.
We recommend that you leave
cookies "turned on" so that we
can offer you a better shopping
and Website experience. Most
browsers have options that allow
you to choose which cookies may
be placed on your device, alert
you when cookies are being sent,
and to delete or disable
cookies. Please note though that
setting a browser to reject
cookies may limit your
experience on the Website. The
Website does not respond to
browser do-not-track signals.
How Do We Use Your
Information?
We use information for internal
and service-related purposes,
including to provide and improve
the Website and any of our
products and services. For
example, we may use your
personal information to provide
the products and services that
you have ordered or requested,
to process and ship orders, to
provide customer service, to
send you direct mail marketing
communications (e.g., a
catalog), to provide other
services to you, and to
personalize the Website, our
communications with you, and
your shopping experience. Your
information also may be used to
contact you about sales, new
products and services (from us
or others), new Website
features, special offers, and
personalized offers based on
your address or general location
based on your computer’s IP
Address, unless you have opted
to not receive promotional
communications. We may also
combine your offline purchase
history data with personal
information we collect online so
that we may effectively market
our products and services to
you. Combining data allows
Reebok to update and correct the
information contained in our
database and to provide you with
product recommendations and
special offers.
We use non-personally
identifiable Usage Information
to help us determine how people
use parts of the Website and who
our visitors are. This allows us
to improve our Website and
ensure that it is as appealing
as we can make it for as many
people as possible. We may
combine Usage Information about
you with other information,
including personal information,
about you in order to
personalize the Website and our
communications with you and to
provide you with information
that may be of interest to you.
How Do We Share Your
Information?
Except as described in this
Statement, we will not disclose
your personal information
outside of Reebok without your
consent. We may, however, share
the personal information we
collect about you in limited
circumstances, including:
-
With third-party service
providers. For example, we may
share your information with
third party service providers
for purposes including, without
limitation, payment and order
processing; market research;
fraud protection; data analysis;
email management; and stocking
and shipping services. These
service providers have access to
such personal information needed
to perform their functions and
are contractually obligated to
maintain the confidentiality and
security of your information.
-
With our parent company and
affiliates. To provide and
improve the Website, we may
implement features together with
our parent company and
affiliates which permit their
access to personal information
about users for the purpose of
implementing the features. For
example, they have access to
user account registration
information so Website users can
participate in a global account
log-in feature.
-
With other partners for their
marketing purposes. In
connection with the distribution
of our marketing materials, we
may rent, exchange, share with
cooperative databases or other
partners and/or cross-reference
certain information, including
customer names, mailing
addresses and purchase history
information, to our select
partners that will enable them
to contact you regarding
products and services that may
be of interest to you. You may
opt-out of having your personal
information incorporated into
these cooperative databases or
shared with these other partners
by clicking here.
-
With law enforcement agencies,
governmental officials or other
third parties as required by law
and when we believe that
disclosure is necessary to
protect our rights or property
and/or comply with a judicial
proceeding, court order, or
legal process served.
-
If we believe in good faith that
the disclosure of information is
necessary to protect the
personal safety of Reebok
employees, customers or the
public, and to enforce our
Privacy Statement and Terms of
Use.
-
With other business entities,
should we plan to merge with or
be acquired by that business
entity or in connection with a
partial or total sale of assets,
bankruptcy, or other corporate
change.
-
When you otherwise consent or
direct us to share your
information with third parties.
What Steps Are Taken to
Help Secure Personal
Information?
An athlete can’t play without
confidence, and you shouldn’t
order from a company that
doesn’t follow secure data
practices. Our goal is to
deliver performance to you in
every way. That includes
information security. We use
reasonable security procedures
to protect your information.
However, no data transferred
over the Internet is guaranteed
to be 100% secure. Consequently,
we cannot ensure or warrant the
security of your information and
you understand that any
information that you transfer or
transmit to us is done at your
own risk. Personal information
collected at our Website is
stored in secure operating
environments that are not
available to the public. To
protect the security of your
information during transmission,
we may use Secure Sockets Layer
(SSL) software, which encrypts
information you input. Most
browsers will give a visual
indication of when your
connection is secure; for
example, Internet Explorer will
show a padlock icon in the lower
right of the browser window.
If you place an order through
our Website, you may have the
option to set up an account and
provide an email address and
password. In order to help
protect your personal
information, you should be
careful about providing your
password to others. If you wish
to cancel your account, or if
you become aware of any loss,
theft or unauthorized use of
your password, please contact
Customer Service immediately.
Please refer to the last section
of this Statement ("How to
Contact Us") for contact
information.
Children’s Privacy
We do not knowingly collect or
solicit personal information from
children under 13. We recommend that
children between the ages of 13 and
18 obtain their parent’s or
guardian’s permission before
submitting information over the
Internet. By using the Website, you
are representing that you are at
least 18 years old or that you are
at least 13 years old and have
permission. If you believe that your
child under the age of 13 or between
the ages of 13 and 18 without
permission has provided his or her
personal information to us, please
notify Reebok immediately by
clicking here.
Links to Third Party
Websites
Our Website may contain links to
third party websites. Our
Statement does not apply to the
practices of other websites and
Reebok is not responsible for
the actions and privacy policies
of third parties. We encourage
you to be aware of when you
leave our Website and to read
the privacy policies of each
website that you visit.
Can Reebok Use Information
That I Share in Public
Areas, Chat Rooms and
Newsgroups?
Please remember that any
information you share in public
areas, such as message boards or
feedback sections, becomes
public. This Statement does not
apply to any information you
choose to make public. Please be
careful about what you disclose
and do not post any personal
information that you expect to
keep private.
If you post information about
yourself or others, or
communicate with others using
our Website, please note that we
cannot control who reads your
postings or what they do with
the information you provide. We
encourage you to use caution in
posting personal information to
the Website.
How Do I Opt-Out of
Receiving
Promotions?
We provide you with
opportunities to opt-out of
receiving our promotional
communications and newsletters.
For example, you may opt-out
from receiving promotional
emails and newsletters by
following the "unsubscribe" link
at the bottom of the email.
To opt-out of receiving
promotional mailings, you may
call our Customer Service line
at 1-866-870-1743 or click here.
If you opt-in to receive
promotional text messages on a
cell phone, you have the
opportunity to similarly opt-out
by texting "Stop" to us. Your
carrier’s standard message and
data rates may apply.
How Does This Statement
Apply to International
Users?
The Website that links to this
Statement is intended for users
in the United States. If you
choose to provide Reebok with
your information, you consent to
the transfer, storage, and
processing of that information
on our servers located in the
United States and around the
world. The information collected
by Reebok may be subject to
international and U.S. state and
federal law. If you are
accessing our Website from
outside the U.S., please be
advised that you are
transferring your personal
information to us in the United
States where data protection and
privacy laws may be different
than the laws of your country.
By using our website, you
consent to the transfer and use
of your personal information in
accordance with this Privacy
Statement.
What is the Secure Shopping
Guarantee?
We use the industry standard
encryption protocol known as
Secure Socket Layer (SSL) to
keep your order information
secure. We’ve established a
Secure Shopping Guarantee for
every transaction that you make
with the Website. Should any
unauthorized charges appear on
your credit card as a result of
shopping on the Website, you
must notify your credit card
provider in accordance with its
reporting rules and procedures.
If you have more questions
regarding our Statement, you can
call one of our Customer Service
representatives at the
information listed at the end of
the Statement.
Applicable Law and
Jurisdiction
Massachusetts state law governs
the interpretation of this
Statement and applies to claims
for breach of them regardless of
conflict of laws principles.
Both parties consent to
exclusive jurisdiction and venue
in courts of the Commonwealth of
Massachusetts. Both parties
waive all defenses of lack of
personal jurisdiction and forum
non conveniens.
Changes to This
Statement
We will update this Statement as
needed to reflect changes in our
services and customer feedback.
When we post changes to this
Statement, we will revise the
"last updated" date at the top
of the Statement. If there are
material changes to this
Statement or in how Reebok will
use your personal information,
we will notify you by
prominently posting a notice of
such changes prior to
implementing the change. We
encourage you to periodically
review this Statement to remain
informed of how Reebok is
protecting your information.
How to Contact Us
If you have questions or
comments about our privacy
practices or for Customer
Service, please contact us by
clicking here or calling us
toll-free at 1-866-870-1743.
PRIVACY NOTICE FOR
CALIFORNIA RESIDENTS
Consumers residing in California
have some additional rights with
respect to their personal
information under the California
Consumer Privacy Act or
(“CCPA”). If you are a
California resident, this
section applies to you and
supplements the main privacy
policy above.
Categories of Personal
Information
Collected.
In the preceding 12 months, we
have collected the categories of
personal information listed
below. For more details about
the data points we collect,
please see the “What Information
do we collect and store?”
section above.
-
Identifiers, such as name,
email addresses, Reebok
UNLOCKED membership ID, and
billing and shipping address
for online purchases.
-
Categories of personal
information described in the
California Customer Records
statute (California Civil
Code Section 1798.80),
including physical
characteristics, body
measurements, payment
information and, for
employment candidates,
education and employment
history.
-
Characteristics of protected
classifications under
California law, such as
gender, age (over 40) and
veteran status.
-
Commercial information,
including purchasing habits,
payment methods and billing
information.
-
Biometric information,
including any exercise data
and preferences you share
with us.
-
Internet and other similar
network activity, such as
browsing history.
-
Geolocation data, including
your device location, if
your device settings allow
us to collect that
information.
-
Audio and visual
information, such as
pictures you may upload to
our site, recorded customer
services calls and security
videos from our retail
stores.
-
Professional or
employment-related
information, for example,
from employment candidates.
-
Inferences drawn from the
above information to create
consumer profiles reflecting
certain preferences and
behaviors.
Business or Commercial
Purpose for Collecting,
Sharing and Selling
Information.
We collect and share personal
information for the following
business and commercial
purposes: auditing our products
and services, detecting security
incidents, debugging and fixing
errors, identifying fraudulent
transactions, research,
activities to maintain the
quality of our products and
services, and encouraging and
enabling purchases,
subscriptions to newsletters,
and other commercial
transactions. We sell
information as described in the
“Sale of Personal Information”
section below, for the purposes
of auditing our consumer
interactions, activities to
maintain the quality of our
services and encouraging and
enabling purchases,
subscriptions to newsletters,
and other commercial
transactions. For more details,
please see sections “How Do We
Use Your Information,” “How Do
We Use Cookies and Similar
Technology, Advertising, and
Online Tracking?” and
“Non-Personal Usage Information”
above.
Categories of Sources of
Personal
Information.
We collect personal information (a)
directly from you, for example when
you make purchases from us, interact
with our Customer Service
Department, sign up for an account
with us or subscribe to our
newsletters, (b) automatically when,
for example, you browse our site,
make purchases from us, sign-in to
our site using your social media
account and (c) from third-party
sources, for example, social media
companies when you sign up to our
site using your social media
account, our corporate affiliates
and advertising partners. Please see
our general privacy policy above for
more details.
Categories of Third Parties
to Whom We Disclose
Information.
We may share your personal
information with third parties,
including advertising networks,
data analytics providers, social
networks, our corporate
affiliates and service providers
for a business or commercial
purpose. For more details,
please see sections “How Do We
Use Cookies and Similar
Technology, Advertising, and
Online Tracking?” and “How Do We
Share Your Information?” above.
Categories of Personal
Information
Disclosed.
In the last 12 months, we have
shared with third parties, for a
business or commercial purpose,
the types of personal
information described in the
“Categories of Personal
Information Collected” section
above.
Sale of Personal
Information.
For the purposes of the CCPA,
“selling” information broadly
means scenarios where we have
shared personal information with
partners in exchange for
valuable consideration. We
do share identifiers such as
cookies and the advertising
identifier associated with your
mobile device with our
advertising partners, and those
partners use and share those
identifiers to show ads that are
targeted to your interests. To
opt out of these “sales,” please
click the Do Not Sell My
Personal Information link at the
bottom of this page.
Your California Consumer
Rights.
California consumers have the
right to request access to the
specific pieces of personal
information we have collected
about them in the last 12
months. You may make this
request up to two times in a
12-month period. You may also
request additional details about
our information practices,
including the categories of
personal information we have
collected about you, the
categories of sources of such
collection, the business or
commercial purpose for
collecting or selling personal
information, the categories of
third parties with whom we share
and sell your personal
information, the categories of
personal information we have
disclosed and sold about you in
the preceding 12 months, and the
categories of third parties to
whom we sold personal
information in the preceding 12
months. If you are a California
consumer, you also have the
right to request deletion of
your personal information
(subject to certain exceptions),
to opt out of sales of personal
information and to receive equal
service and price and not be
discriminated against even if
you exercise any of your CCPA
rights.
Please note that any CCPA
rights requests made before
January 1, 2020 will be
treated as if made on
January 1, 2020.
California consumers may make a
rights request by calling
customer service at
1-866-870-1743 or by clicking
the Data Settings link
below. Your request must
include sufficient information
that allows us to reasonably
verify you are the person about
whom we collected personal
information, which may include
your email address, name and
account id (which is required
only if you already have an
account with us). If you
have an account with us, you can
find your account id on your
main account page after you log
in. To opt-out of the
“sale” of your information as
described above, please click
the Do Not Sell My Personal
Information link at the bottom
of the page. We will not
discriminate against you if you
choose to exercise your rights
under the CCPA.
Using an Authorized
Agent
You may use an authorized agent
registered with the California
Secretary of State to exercise
your rights under the CCPA. We
may request evidence that you
have provided that agent with
valid written authority to
submit requests on your behalf.
We may also ask you to verify
your identity with us directly.
For more details on how you can
use an authorized agent, or if
you are an authorized agent
seeking to make a request on
behalf of a California consumer,
please contact us at
1-888-870-1743.
Financial
Incentives.
We offer various financial
incentives. For example, we
provide discounts, early access
to products, special offers and
other benefits to members of our
Reebok UNLOCKED program. We also
offer discounts for subscribing
to our newsletters and marketing
communications. And in some
cases, we offer access to
products and services in
exchange for, among other
things, feedback about those
products and services. When you
participate in Reebok UNLOCKED
or other financial incentives we
offer, we collect personal
information from you, such as
identifiers like your name and
email address, and commercial
information like your purchasing
habits and profile information
such as product preferences. You
can opt into a financial
incentive by following
instructions surfaced in
connection with sign-up, and you
may opt-out of the incentive at
any time by contacting customer
service at 1-888-870-1743. In
some cases, we may provide
additional terms and conditions
for a financial incentive, which
we will provide to you when you
sign up. The value of your
personal information is
reasonably related to the value
of the discount or benefit
presented to you.